"Cotton Day" was celebrated on July 14, 2011 with runway fashions by Rina Dhaka,
Ritu Kumar, and
Sabyasachi to promote Indian cotton. Designer
Payal Jain was
quoted in The Pioneer as saying that cotton "is the only fabric which has always been in vogue."
Cotton Day is the promotional genius of the Cotton Council International (CCI).
 |
Indigo Handloom sundress -
a perfect summer celebration
of cotton! |
In its official
Press Release, Ms. Agnieszka Fijol, CCI Program Head, India, said “‘Cotton Day’ was conceptualized to surprise people at what is possible with cotton. ‘Cotton Day’ takes the audience on a journey through how others see and use cotton, how it impacts people’s lives across the world, and what creative possibilities exist in skilled hands."
Here at
Indigo Handloom, we celebrate Indian cotton every day. I design our handloomed khadi cottons, which are produced by Indian khadi artisans to be sold to other design houses and turned into garments under the Indigo Handloom label. Wouldn't this
cotton sundress be your perfect celebration of summer-cool cotton?
No comments:
Post a Comment